STRATEGIC COMMUNICATIONS SERVICES

Putting a plan in place means key stakeholders in your organization, and throughout your community, will not be caught unaware of new activities and developments.  Your staff or constituents are kept informed and have an outlet for feedback.  Reporters and bloggers understand your project or mission and help you communicate about it. Having a plan propels you out of "reactive mode" and puts you in control of telling your story.

Strategic Communications

Effective branding and communications starts with the thorough identification of who your audience is, and what their issues and concerns are.  This helps you anticipate potential stumbling blocks so you can avoid or minimize them before they occur.  Hazlett Consulting will show you how to effectively tell your story.

Media Training

Media communications is a detailed discussion and education on how to carry on a purposeful conversation with a large audience - one addressed through the  variety of media available.  Hazlett Consulting trains our clients with specifics on refining the message, broadly how to approach media interviews, crisis communication (sometimes called "reputation management"), television, including how to dress for them and how taped TV interviews change your presentation, radio and print.

Earned Media

Learn to gain the media exposure you don’t buy, but earn the hard way or because you deserve it.  Hazlett Consulting specializes in securing earned media for our clients. The earned media we place for our clients is favorable publicity gained through editorial influence.  In other words, we pitch your story to the right reporters at the right media outlets so that others get the word out for you.  In our opinion the value of earned media often far outweighs advertising and should be a part of any comprehensive communications strategy.